Diploma in Business Management (Marketing)


Programme Introduction

The Diploma in Business Management (Marketing) is designed to provide the theoretical and practical perspective of business management, particularly in the areas of marketing.

You will be exposed to a full range of management skills that is useful to succeed in today’s business marketing environment.

Programme Objective

Learning Objectives:

  1. To educate the students on the nature of business marketing management.
  2. To develop students intellectual capabilities of interpretation and analysis; critical evaluation; selection and synthesis; reasoned argument; research and problem solving skills.
  3. To understand business marketing problems, select and apply appropriate methodologies and devise solutions to these problems.
  4. To analyse the business marketing environment and adopt innovative approaches to the development of marketing management.
  5. To develop analytical and evaluative skills.

Modules

1. Principles of Accounting

This module is the foundation to the understanding of the principles and concepts of Accounting. It will cover the principles behind the construction of financial reports. Topics covered include the double entry recording system, financial statements, statement of cash flow, accounting standards, accounting equations, financial ratio analysis, valuation and measurement of assets and liabilities, and accounting for partnership formation and liquidation. Students will be exposed to the application of these accounting concepts in the preparation of financial statements for use by individuals, business, non-profit organisations and government institutions. Students will also be developing expertise in using these accounting principles and concepts in their analytical approach to financial problem-solving.

Study Mode & Duration:
Full-time: 9 months
Part-time: 9 months
 
Intakes
SOC date : Jan / Apr / Jul / Oct
 
Registration
1 months prior to intake date
 
Average Teacher-Student Ratio

1:150 (Classroom based lecture) 1:50 (Workgroup session)

 
Assessment:
Each module is assessed by academic work comprising written assignments, case study reports, essays, examination as determined by the subject profile. The assessment criterion varies from module to module and level to level.
 

Graduation Requirement

• Must passed all modules

• Must achieve an overall attendance of 90% (International Student) and 75% (Local Student).

International Students / Local students
Age:
 Minimum 16 years old
 
Academic Minimum Entry Requirement
• 2 GCE A-Level or
• EAIM Certificate of Business Management or equivalent or
• EAIM Diploma in Foundation Studies or equivalent or
• 12 years High School Graduate or
• LCCI Diploma Level 3
• Mature candidate who is 30 years old with at least 8 years of working experience
 
English Language Minimum Entry Requirement
•  Minimum EAIM ETEDP 5.0 or IELTS 5.0, or O-Level C6, or equivalent
•  Duolingo English test min score of 85
 
International students
 
Course Fee
S$ 10,910
Admin Fee
S$ 1,000
Application Fee
S$ 540
TOTAL COURSE FEE
S$ 12,450
                                                                                                                                           

 

Local students (Full-Time)
 
Course Fee
S$ 5,650
Admin Fee
S$ 500
Application Fee
S$ 150
TOTAL COURSE FEE
S$ 6,300
                                                                                                                                           

 

Local students (Part-Time)
 
Course Fee
S$ 4,450
Admin Fee
S$ 500
Application Fee
S$ 150
TOTAL COURSE FEE
S$ 5,100
   
- The Application Fee is a one-time payment and is non-refundable.
- The Administration Fee includes STP fee, FPS Insurance, medical insurance, etc.
- All prices are subject to prevailing Goods & Services Tax (GST) of 9%.
- All prices are effective for intakes from Jan 2024.
- Start of class is subjected to minimum class size of 10 achieved.
- Other miscellaneous fees may apply. (Please click here for more information.)
 
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