The EAIM Holistic Education Approach (HEA) is not just an academic program but more importantly, it gears our students to be ready and confident for a professional career. EAIM Holistic Education Approach is built on 4 main areas: 

(1) Industry-relevant curriculum

Regular reviews of the subject content and programs to match business and industry-specific requirements ensure that our graduates stay ahead of the knowledge demand. Each review, drawn from feedbacks in the industries and existing practitioners, enables supplements to be included that offer new knowledge and applications in businesses around the world. Refinements are constantly made to the syllabi so that all the subjects in the program integrate to make the learning outcome comprehensive and useful for our students immediately upon graduation. In addition, lecturers are specifically selected for their vast working experiences in the business world allowing them to bring into the classroom real-world scenarios that will enrich and enliven the learning experiences of our students.

(2) Academic achievement with practical orientation

The curriculum of each program is streamlined to enable students to focus on the latest key concepts, theories and applications. Different delivery techniques focusing on student-centered learning are determined and adopted for individual subjects so that our students can produce good academic results. Students undergo continuous assessments on the main topics so that they are able to articulate them with ease in different settings. Along with it, we also seek to enhance the student's competency in analytical and critical thinking skills. Just as important, learning by practices and observations are injected into many subjects so that students are able to experience for themselves first hand, which include industrial training or internships, corporate visits, field surveys and site observations.

(3) Personal enrichment & career development

Programs incorporating personal grooming and social etiquette sessions and other soft skills such as time management, presentation and communication techniques, self-awareness, and team-building are be provided in different stages of their studies. Ultimately this personal enrichment package seeks to help our students to transform into well-groomed, articulate and confident individuals able to conduct themselves professionally during internships and employment interviews, subsequently in their jobs as well. EAIM career development unit will assist our students in their university matriculation as well as procure job placement interviews for those who need it. Prior to one’s job search, assistance can be offered in resume writing, interview preparations and job screening for a nominal fee. EAIM is fully committed in not only providing quality education programmes, but also in delivering personal post-course services for every student upon completion of their studies.

(4) Innovate, challenge view points

Students are always encouraged to view situations from different angles. Students are encouraged to think out-of-the box and to form different approaches and solutions. Along with their academic concepts and theories, to also navigate real world issues that enterprises face by challenging convention and innovating a proprietary future.